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Native Advertising

What is Native Advertising? Importance and Uses in 2023

Your lives may revolve around native advertising, but you may not observe. It is a kind of paid advertising which has assimilation with many features in whatever platform it appears. So,…

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Google Adsense Optimization

Google AdSense Optimization: Tips and Tricks for Increasing Revenue

Digital Marketing Optimization is a vital function of digital marketing; it is essential for getting your customer’s attention. Optimization’s primary function is regularly updating your website with new trends and…

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Importance of Website Security

Why is Website Security Important? Tips to Improve in 2023

In this digital era, technology has given us many facilities that may work within seconds. Although, humanity gives us a lesson that we should use positively to lessen the burden…

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SWOT and PEST Analysis of Digital Marketing

SWOT and PEST Analysis of Digital Marketing

SWOT Analysis of Digital Marketing SWOT analysis is abbreviated as Strengths, Weaknesses, Opportunities, and Threats. Following is the SWOT analysis of digital Marketing. Strengths One of the compelling ways to…

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Guerrilla Marketing

What Is Guerrilla Marketing? Techniques & Examples

Guerrilla marketing is a kind of marketing that uses surprises and non-conventional interactions to promote goods and services. It differs from traditional marketing because it focuses on personal association in…

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Omni Channel Marketing

What is Omni Channel Marketing?

Omni channel marketing uses various channels of advertising to interact with customers. This marketing strategy works as twofold, in-store and online. This strategy provides a facility for the consumer to…

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Conversational Marketing in 2022

What is Conversational Marketing? Complete Guide

Conversation engages the audience with new details and information. It is a new form of marketing that is done through dialogue; a kind of inbound marketing that primarily focus on…

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What are NFTs? | Non-fungible tokens

Non-fungible tokens (NFTs) are cryptographic assets on a block-chain with unique identification codes and metadata that distinguish them from each other. Unlike cryptocurrencies, they cannot be traded or bartered at…

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Marketing Competitors

Skills that are Required to Get Along with Your Marketing Competitors

The arena of marketing is getting vast and more competitive as time passes; however, an increase in competition paves the way for different strategies and skills that work for the…

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Digital Marketing Trends in 2022

Latest Digital Marketing Trends for 2023

Digital marketing is another name for revolution on screens each passing day. All and sundry knows that 2022 left us with more challenging and demanding times. These times even get…

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